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Sponsor Opportunities

 

ABOUT HARVEST HAUS

Entering its 7th year, Harvest Haus is Vancouver’s largest Oktoberfest event. Specializing in authentic European beers and local crafts (brewed in a European style), Harvest Haus proudly serves all libations including spirits, cider, and is launching our new ‘winegarten’ section! 

There is nothing quite like the energy of Harvest Haus. Each sitting is 5 hours of merrymaking for 1,250 guests, boisterously hosted by our legendary ‘Burgermeister’ and a cast of supporting characters. From impromptu 700-person conga lines in lederhosen to our legendary beer pong olympics - the Stein Games, Harvest Haus promises a premium experience with a casual vibe. Our guests can’t help but cut loose and high-five as they go on a journey of taste, sight and sound - each one walking out with a big smile and great memories.


THE ENTERTAINMENT

Harvest Haus goes well beyond the authentic Bavarian cuisine and the German biers. Part of what makes it so unique is each sitting’s complete hospitality and interactive entertainment program. Starting with a keg-tapping ceremony led by the ‘Burgermeister’ along with a cast of colourful and often hilarious characters, a traditional Harvest Haus sitting is like Oktoberfest remixed. From traditional Oompah bands and Alpenhorns to high energy DJ sets featuring iconic sign-a-long crowd favourites, there are few atmospheres this much fun.


VIP TABLES + CORPORATE HOSPITALITY

These are the hottest tickets in the Harvest Haus Halle! The first to sell-out each year, the VIP section has expanded to both flank and overlook the hands in the air and ‘Ein Prosit!’ stein cheers. Complete with an exclusive elevated food and beverage program, the VIP section also has its own signature custom Harvest Haus edition beer - collaboratively designed just for the experience. From the reserved seating to the clear lines of sight to the main centre stage, the elevated VIP section puts you just above the crowd while the reserved inner ring dance area will keep guests rocking in the heart of the action.


HARVEST HAUS SPONSORSHIP CATEGORIES INCLUDE:

Beyond the food and beverage, a greater opportunity awaits!

  • Automotive

  • Finance

  • Packaged Goods

  • Gaming 

  • Telecommunications

  • Ride Share

  • Travel & Tourism

  • Homeware


THE SITTINGS

Friday
September 29th, 2023
Grand Opening
6:00pm - 11:00pm

Saturday 
September 30th, 2023
Afternoon Sitting
12:00pm - 4:30pm

Saturday 
September 30th, 2023
Evening Sitting
6:00pm - 11:00pm


FROM THE PRODUCERS

"The Harvest Haus festival in 2022 was our biggest yet. Widely considered one of the best “Oktoberfest” events in North America, Harvest Haus is primed to return with great fanfare in collaboration with our brand partners, media and guests.

The core brand promise of Harvest Haus is a welcoming Halle and merriment to all! This is where people of all ages and communities gather to celebrate in fun spirits. It is the perfect high energy platform for brands to display and promote their alcoholic beverages in order to generate sales revenue. Our commitment to a great brand partnership is to consistently deliver an environment that will maximize consumer engagement. We customize our partnerships and activations in order to help assist in this common goal of our sponsors."

Other brand partnership benefits:

  • Opportunity for additional custom branding 

  • Opportunity to bring in promotional staff and brand ambassadors

  • Guaranteed minimum product order

  • Logo placement on the Harvest Haus website

  • Logo placement on select onsite print materials 

  • Complimentary GA and VIP hospitality tickets

  • Opportunity for increased activation area 

Please note that multiple options are available for areas of brand activation. Please inquire with us directly to customize your partnership options to create the strongest experience and best value for your brand.


GUEST PROFILES

As a merrymaking and inclusive event, Harvest Haus is attended by a large variety of guests, however our primary demographics are as follows:

  • 55% Male

  • 45% Female

  • 20% LDA - 24

  • 30% 25-34

  • 35% 35-45

  • 15% 45+

  • Young Influencers

  • Business Professionals

  • Highly Social

  • Live in the Greater Vancouver Area

  • Enjoy Beer

  • Drink Premium Spirits

  • Heavily Attended by Hospitality Industry


10 REASONS WHY YOU SHOULD PARTNER WITH HARVEST HAUS

 

1. EVERYONE LOVES OKTOBERFEST!

Most people in North America are well-familiar with Oktoberfest and it is one of the most famous annual events in the world. There is already mass awareness and enthusiasm towards this core concept. There are many variations, but only one Harvest Haus.

2. FUN

Harvest Haus is FUN. When guests are enjoying themselves, they have a much more positive connection to the brands they taste and enjoy.  This results in an increase in post-event sales.

3. SELL PRODUCT

Our onsite beverage sales increase with each edition.

4. MEDIA + SOCIAL AWARENESS

This is a highly visible event property, with thousands of guests posting on social media each year in addition to the millions of traditional media impressions. The Harvest Haus team engages in a PR campaign to support the event. From Instagram-worthy interactive installations to cross promotional campaigns - this is the event for your brand to be seen!

5. EXPERIENCE

We've been the largest Oktoberfest in BC for the last 6 years and it's taught us a thing or two. Most importantly, it has taught us to evolve. You have to move forward to be in front.

6. HOSPITALITY INDUSTRY

Our Grand Opening and Media VIP night alone hosts hundreds of key influencers, venue owners, bartenders, promoters and decision makers. It has become one of the top nights of the year for trade to come and take a night off.

7. COMMUNITY

We partner with multiple local industry associations to help foster community between Vancouver’s makers.

8. LIFESTYLE

We partner with a wide variety of complementary lifestyle brands to co-elevate them and expand our guests horizons. 

9. AUTHENTIC AND INCLUSIVE

We live by our credo: Merriment to All! This event is fully accessible and appeals to a broad demographic. Supported by the German Consulate as well as local growers, we welcome everyone into the Halle and host a creative and self-expressive dress code in addition to the traditional Oktoberfest wear. From Storm Trooper helmets to fairy wings - we’ve seen it all.

10. CLIENT HOSTING

We have repeatedly heard from our corporate partners that Harvest Haus is one of their most fun and anticipated events of the year - not just for their internal teams, but from their key clients. Some of the best conversations are had around our long tables and cheers.


SPONSOR TICKETS

Each sponsor partner will be allocated 6 complimentary tickets to the Harvest Haus & Saturday afternoon Hospitality Industry event. They will be e-mailed to each sponsor partner at least two weeks prior to the event.


BRAND AMBASSADOR / EXHIBITOR BADGES

Each booth will be given 3 exhibitor passes for working staff. These passes will be valid for all Harvest Haus sittings. Passes will be distributed to staff upon exhibitor check-in on Thursday/Friday before the events begin.


ADMISSION PRICES

PUBLIC ADMISSION:
Starting @ $35
Event Is Restricted to Guests 19 Years Old and Older

SHOW LOCATION
The Forum @ The PNE
2901 E. Hastings. St.
Vancouver, BC V5K 5J1


CONTACT

TYSON VILLENEUVE
604.418.9041
tyson@thesocialconcierge.com

DAX DROSKI
604.728.5937
dax@paradeagency.ca

VANCOUVER'S LARGEST OKTOBERFEST CELEBRATION RETURNS

 

ONE WEEKEND ONLY
OCTOBER 8—10, 2021
PNE, AGRODOME

 

General Admission: $30
TABLE RESERVATION: $500

It’s time to polish up the ol’ stein and lay out the lederhosen: Harvest Haus, Vancouver’s answer to Munich’s raucous Oktoberfest, is back.

— Lucy Lau, Georgia Straight

 

VANCOUVER

PNE Agrodome
October 8th - 10th, 2021

TORONTO

— COMING SOON —
TBA, Sept 2023